Think Like a CEO - Even If You're Building

Felina Garrett
Jul 11
2 min read

You don’t need a team of five or a $100K launch to start thinking like a CEO. You don’t need to wait until “someday.” What you need is the decision to stop managing your business like a task list, and start leading it like a legacy.

At Fairbanks & Company, we work with smart, visionary women who are building their businesses from the inside out and we’ve seen one powerful truth again and again:

When you shift your mindset, your business shifts too.

What It Really Means to Think Like a CEO

Thinking like a CEO isn’t about just dressing the part or handing off every task. It’s about:

✔ Stepping back to lead, not just do

✔ Protecting your time and mental clarity

✔ Making decisions from data, not daily stress

✔ Building systems that work when you’re not in the room

It’s the mental and strategic shift from hustling entrepreneur to intentional leader.

Signs You’re Still Operating in Survival Mode

You only respond to what’s urgent
You never have time to think about the business; only work in it
You say yes too quickly and over-customize every offer
You resist delegation because “no one else gets it right”

Sound familiar? You’re not alone; but you don’t have to stay there.

4 CEO-Level Shifts to Make Right Now

1. Protect CEO Time - Carve out 1–2 hours each week for strategic thinking; no admin, no client calls, just leadership time.

2. Simplify Your Offers - Create repeatable offers and workflows. If every new client needs a new process, you're burning energy, not building equity.

3. Start Delegating Small - Start by offloading recurring tasks that don’t need your expertise (emails, scheduling, content posting).

4. Track What Actually Moves the Needle - Data gives you direction. Track what leads to leads; not just likes.

The Shift:

You are the engine of your business, but you’re also the driver. You need to be behind the wheel and not stuck under the hood.

Thinking like a CEO isn’t just how you grow. It’s how you last.

Need Help Stepping Into CEO Mode?

At Fairbanks & Company, we help brilliant women founders shift from overwhelmed to organized, from reactive to strategic. We give you the structure and systems you need to lead; not just keep up.

📌 Visit www.fairbanksandcompany.com📞 Book your strategy call and let’s step into the next level; on purpose.